01 — Project details
To support rapid company growth, a rebrand of company identity was implemented in tandem with a city-wide campaign to attract a high volume of talented individuals that traditional recruitment methods couldn't reach.
02 — The process
Working closely with internal stakeholders, including creative teams, clients, and external vendors, I oversaw the production of print collateral and videos.
Photography and copywriting for recruitment posters: employee testimonies
Compay rebrand statement
Concept and art direction for social media video